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What’s after newsletters?!

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For governments that want to communicate with their constituents, newsletters are no longer an effective solution. Unfortunately, newsletters have fallen victim to overuse, where too easy to send has become too easy to ignore. Most potential recipients seem to think that if it was meaningful, it wouldn’t be in a […]

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Is your communication strategy mobile ready?

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Prioritizing budgets (especially taxpayer funded ones) is never easy. One area governments of all kinds should look to when deciding where they can get the most for their money is in developing an effective mobile strategy. In fact, that should even take precedence over upgrading existing web sites. Why? Because […]

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Improve census participation with It’sMyTown

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Improve your census participation with It’sMyTown, the official mobile app for local governments  The US Government has been conducting a population census every ten years since the constitution was ratified, but 2020 might be the most difficult one yet. Citizens are simply harder to reach and engage than they’ve ever […]